Luggage & Travel
The goal of redesigning the Travel section was to create an immersive experience that evokes the feeling of being inside an airport, eagerly anticipating the next adventure.
By crafting an open, inviting space, we aimed to enhance the shopping experience and inspire customers to embark on their journey.
Strategic graphics throughout the section serve as both informative elements and visual cues to guide customers through the decision-making process.
To elevate the travel-inspired atmosphere, luminous icons were incorporated into the columns, reinforcing the theme and adding a dynamic touch to the environment.